Blog

Three years into building One Tiny Problem, I’m reflecting on what experience alone couldn’t teach me and what I’ve learned about visibility, relationships, uncertainty, and staying available to notice what comes next.

When creating a video budget, the "right" decision depends on your goals and resources. For high-stakes projects, use a full-service partner. For ongoing content needs, an in-house solution is best. Make your decision with a clear cost-benefit analysis.